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Radioactive cars?

We have kept you informed of the difficulties facing the Japanese car industry following the March 11 earthquake and tsunami, but now it seems the industry must face a crisis of consumer confidence, with many customers fearing that radiation might have somehow affected cars coming out of the country.

A shipment of ‘radioactive’ cars were discovered this week in Russia, leading Japanese authorities to announce measures to stimy consumer fears.

On Tuesday Japan announced that radiation levels would be monitored on cars due to be exported across the seven seas. The decision was announced by the Japan Automobile Manufacturers Association (JAMA). Chairman of the association Toshiyuki Shiga said in a statement:

JAMA is fully confident in the safety of all motor vehicles manufactured in Japan. At the same time, it is aware of the need for consumers everywhere to be assured of such safety.’

Sounds like he’s hedging his bets there.

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